Chapters
- 01 · Establish a Review Rhythm
- 02 · Inspect Errors, Exceptions, and Overrides
- 03 · Compare Expected and Actual Outcomes
- 04 · Measure Adoption, Cost, Speed, and Quality
- 05 · Find Drift and Stale Definitions
- 06 · Test Changes Before Broad Release
- 07 · Roll Out and Roll Back Deliberately
- 08 · Update Owners, Documentation, and Training
- 09 · Capstone: Run the Quarterly Operating Review
12 min · Interactive exercise
Update Owners, Documentation, and Training
The change reaches the people and documents that have to move with it.
A change that updates the system and not the owner, the documentation, and the training has created tomorrow's drift. Chapter 5 exists because this chapter got skipped somewhere.
Four things move with a change. The owner, if it changed, because a metric or rule that now belongs to somebody else with nobody told is a thing that will not be maintained. The documentation, which is what Chapter 5's drift check compares against. The training, meaning whatever people were taught about how this works. And the audience of the reports, if a definition moved, because somebody has a number in a slide from last quarter that no longer means what it meant.
The second-order cost
Leaving documentation stale is worse than it first looks. The drift check from Chapter 5 compares the document against live behavior, so a deliberate change with a stale document gets reported as a defect. The drift report is now wrong, people learn to ignore it, and you have lost the mechanism that catches the real drift.
Name who confirms
The propagation rule needs a person who confirms it happened, and it should not be the person who made the change, for the same reason a stalled owner should not be their own escalation: they are the least likely to notice what they forgot.
GTM Lab
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Move everything that has to move
The change above was correct and shipped, and it has now broken the report that was supposed to catch problems. Write the rule that prevents it.
Fixture: stale-documentation
When the drift report becomes the problem
FIXTURE-STALE-DOCS- Change made
- Deliberate, correct, shipped
- Documentation updated
- No
- What the drift check now reports
- The deliberate change, as a defect
- What people learn
- To ignore the drift report
- Compared with the original gap
- Worse