Privacy Policy

Last updated: August 19, 2026

GTM Josh is a personal publication site run by Josh Buchanan. This page explains what information the site collects and how it is used.

Information I collect

If you subscribe to the newsletter, I collect your email address and basic subscription metadata, such as the page you subscribed from. Newsletter subscriptions are handled through Buttondown.

Like most websites, hosting and infrastructure providers may collect basic technical information in server logs, such as IP address, browser type, requested URL, referrer, and timestamps. This is used for security, debugging, abuse prevention, and basic site operation.

The site may use local browser storage for preferences, such as light/dark mode and newsletter form state. This stays in your browser.

Interactive demos

Some guides may link to or proxy interactive demos. Demo usage may be rate limited to prevent abuse and control API costs. If a demo asks for an email address after free usage is exhausted, that email may be used to continue access and subscribe you to GTM Josh updates.

Demo data is sample or mock data unless a page clearly says otherwise. Do not submit sensitive, confidential, or production customer data into a demo.

Internal tools and Google Ads API data

I may use private internal tools to perform SEO and keyword research for owned GTM Josh content. These tools may use services such as the Google Ads API Keyword Planning service to retrieve keyword ideas and keyword metrics. This is used for content planning only and does not involve selling, sharing, or exposing personal visitor data.

How I use information

I use collected information to operate the site, send newsletter updates, improve content, prevent abuse, debug issues, and understand which topics are useful to readers.

How information is shared

I do not sell personal information. Information may be processed by service providers that help run the site, such as hosting, analytics, newsletter, database, email, or infrastructure providers. Those providers process data according to their own terms and policies.

Information may also be disclosed if required by law, to protect the site, or to prevent abuse.

Your choices

You can unsubscribe from the newsletter using the unsubscribe link in any email. You can also block cookies or clear local storage in your browser, though some preferences may reset.

Contact

Questions about this policy can be sent to ownfir@gmail.com.